#socialmedia

5 common mistakes in social media business strategies

By | Content Marketing, Online Marketing, Social media marketing | No Comments

Are you feeling frustrated because your social media campaign isn’t generating leads for your business? Most South African businesses still have a lot to learn about using social media to generate business leads. So before you abandon ship completely, look at this stat: Compared to outbound (traditional) marketing, social media has a 100% higher lead-to-close rate. You can’t argue that,…

Read More

5 Reasons why South African businesses are not generating leads on social media

By | Content Marketing, Customer Centric Content, Online Marketing, Social media marketing | No Comments

So you’ve put your brand out there on the big social media billboard but you haven’t generated one lead. And you’re beginning to doubt whether social media really works for generating leads for businesses in South Africa. Actually, generating leads is not about selling your brand or making a sale. It’s gathering information about your potential customers and providing them…

Read More